Don’t panic, stay calm….easier said than done.   Those that panic buy lots of toilet rolls and soap and ruin it for everyone else. Don’t be like them…. “Focus on the things we can control right now, don’t fester on what we can’t control” Stay...

One of the first questions we ask new clients is “who are your customers?”  A relatively straightforward question, you’d think. It’s surprising then, how many people pause at this point and have to think about who their customers are?  Often we are given a very...